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2020-21 Michigan State Softball

2020-21 Michigan State Softball Graphics


Senior Poster Campaign

I had the opportunity to create the 2021 Michigan State Softball Senior Posters. With COVID-19, we weren’t going be able to have any posters made for the year, but I took the initiative to design our own so each girl would have something for their senior day. I am grateful to be able to create my own senior poster and reflect on my time and experiences as an athlete at MSU.

 

Print | Poster

 
 

Meet the Spartans Campaign

Before the 2020 season, we did a campaign showcasing each athlete. The campaign was called “Meet the Spartans”. It included one Instagram post per day while displaying a different athlete every day until the first game of the season. Included in the graphic is a photograph of the athlete, their name, number and the team’s season Motto Logo “All in, All Together.”

 

Digital | Social Media

 
 

“Stay Home, Stay Safe” Campaign

During the 2020 season, NCAA cancelled spring sports due to COVID-19. This campaign was made for content during quarantine life. It included posts for Instagram & Facebook. A “Stay Home, Stay Safe” Quarantine Playlist featuring the top 10 songs each athlete was listening to, and a highlight graphic for each player linked to a blog about their quarantine life.

 

Digital | Social Media

 
 
 

2020-21 Michigan State Softball